A bag of specialty coffee carries somewhere between eight and 15 pieces of information, and roughly half of them are load-bearing. The other half is copy. Knowing which is which is the difference between paying for a coffee and paying for a design decision.
Here is what each item on the label tells you, in descending order of how much…
Roast date, origin specificity, processing, variety, altitude, certification marks. Which claims on a coffee bag are information and…
A Colombian Andes study finds forest specialists need more than 32% forest cover within 2 km. On-farm canopy…
Opinion: the processes improved and so did the coffee going into them. What each method does, where the…